Monday, July 6, 2009

17 Factors That Control Referrals

We all know that referrals are the preferred way to
grow a business.

Referrals are 'easier sells', they buy more and stay
longer.

Well, here are 17 'inside' factors that determinate
the referral rate in your business:

1. The environment in your business - cleanliness,
layout, energy and overall atmosphere.

2. A Wall of fame. Before and afters on the wall.

3. Success Notebook / Binder with testimonials & pics.

4. Your personal image and your team's image.

5. Your newsletter.

6. Referral Recognition.

7. Busyness. If you look busy, people are more
likely to refer.

8. Sending cards.

9. Making personal calls.

10. Client appreciation events.

11. 'Bring a friend' events.

12. Handouts, samples and other courtesy items.

13. Transformation Challenges.

14. Client or camper of the week awards.

15. Getting results.

16. Referral rewards and contests.

17. Asking.

If you want more referrals in your business, take a look
at that list and figure out where you can improve.

The better you are at the list, the better your
referral rate will be.

Dedicated to your success -

Pat

P.S. - If you want to see the most effective
external referral system I know of, Brian Grasso
shows it to you right here:

http://tinyurl.com/kq2ebl
Fitness Consulting Group

PO Box 1539
Elizabethtown, KY
42702-1539
US


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