I'm not suggesting that you need to be the best in the world at something.
Just better than your direct competitors.
Lee Taft teaches speed better than his competitors.
Holly speaks directly to moms better than her competitors.
Steve Krebs creates a sense of community in his bootcamps better than his competitors .
Donovan Owens networks better than his.
Nick Berry and Jim Labadie are better looking than their competitors.
(Just kidding – just wanted to see if you were paying attention.)
So what can you do to separate yourself from your competitors?
Are you a better speaker?
Better writer?
Do you get better results with a certain target market?
Are you better at getting referrals?
Figure out what you're better at and make that the core of
your business strategy.
Do that and your business will take a quantum leap.
Dedicated to your success –
Pat
P.S. – If you train combat athletes or want to create a
hardcore atmosphere in your training sessions, Workout
Muse just developed a system to help give you a
competitive advantage.
Check it out here:
Fitness Consulting Group
PO Box 1539
Elizabethtown, KY
42702-1539
US
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