full day session and one of the things we looked at
was the 'flowchart' of a business. Here's a look:
1. Lead generation
2. Sales process
3. Immediate upsell
4. Service delivery
5. Retention – outside of programming
6. Back end sales
7. Referral generation
You should break what you do into these 7 components
and look for the bottlenecks that are keeping your
business from reaching it's potential.
If you're not generating enough leads…you know
that this should be your area of focus.
If you're not closing those leads…there is your
focal point.
Honestly, most fitness pros think that their problems
lie only in lead generation – but often the issues can
be found elsewhere.
With that in mind – I have two resources for you.
If you need help in the lead generation, sales, retention
or referral components – you need to check out my
buddy Curtis Mock's new Web TV show:
http://www.fitbiz.tv/
We're going to start having Curtis as a regular contributor
on our blog as he's one of the sharpest guys in the fitness
industry. You're gonna love his show.
Second – until tomorrow you can get 3 killer Workout Muse
tracks for just $33.
http://www.workoutmuse.com/sale
By now you're hopefully using Workout Muse, but if you
need another endorsement to convince you how awesome
it is – how about this…yesterday we found out that the
Workout Muse I-Phone app had climbed to #3 out of the
thousands of fitness apps on the market.
Pretty cool, huh?
So plug your business into this flowchart and identify
where your bottlenecks are.
Then fix them. These resources will certainly help;)
Dedicated to your success –
Pat
Fitness Consulting Group
PO Box 1539
Elizabethtown, KY
42702-1539
US
If you no longer wish to receive communication from us:
http://autocontactor.com/app/r.asp?ID=1042596816&ARID=0&D=
To update your contact information:
http://autocontactor.com/app/r.asp?c=1&ID=1042596816&D=
No comments:
Post a Comment