Thursday, November 13, 2008

5 minutes for more biz...

I was reviewing my buddy Rocco's Ultimate
Consultation System the other day and it
jogged my memory and reminded me of
one of the easiest ways to increase your
clients' lifetime value.

OK...how easy is this:

1. Provide your clients with a Nutrition Journal.
(Rocco had a rebrandable one in his program
and that what reminded me.)

2. Once a month set a time to review the journal.

3. During these review sessions you can make specific
recommendations like:

"Ms. Jones, I see you've been doing ok except for
breakfast. Here's what we're going to do...I'm going
to start you on the meal replacement I recommend -
Prograde Lean - and you're going to drink a shake for
Breakfast. That's easy, fast and will help us get you
those results you're working for."

Or...

"Ms. Jones, I see you've been kind of inconsistent
with your nutrition, so I want you to do my 4 week
nutrition coaching program. This will get you on
track and really jump start your progress. Let's go
ahead and enroll you in that today."

The need for what you're suggesting is right in front
of them in black and white so they're almost
certainly going to comply with what you say.

But what if they have been doing well?

"Ms. Jones, it looks like you've been doing great
with your nutrition! Because we want to keep your
progress coming at such a good rate, I suggest that
you start supplementing your diet with a couple of
products that will help you recover from your training
sessions. The two products that I recommend are..."

Because they've been having success following your
advice they'll be very open to your recommendations.

The best part...this works perfectly for addressing
nutrition in semi-private and bootcamp settings too.

5 minutes a month with each client and you can
potentially add 10-100% to their monthly value
depending on what you're upselling.

How's that for easy?

Have a great weekend!

Pat

P.S. - When I was reviewing Rocco's system I
was reminded about how cool a resource it is.

Everyone - including me - loves 'done for you.'

He gives you a done for you nutrition journal,
orientation manual, workout card, meal plan
template and most of the paperwork you need
to run a business.

And that doesn't even count the information in
the product.

Dol.lar for dol.lar one of the most valuable products
out there for trainers. If you don't have it, you should.

http://ultimateconsultationsystem.com/

Fitness Consulting Group

PO Box 1539
Elizabethtown, KY
42702-1539
US


If you no longer wish to receive communication from us:
http://autocontactor.com/app/r.asp?ID=1042596816&ARID=0&D=

To update your contact information:
http://autocontactor.com/app/r.asp?c=1&ID=1042596816&D=

No comments: