A Great Tip From The Weekend!

One of my favorite tips from the weekend at
the Info-Summit was when Dan Kennedy said
five percent of your customers can potentially
account for FIFTY percent of your revenue...

...if you let them.

If you let them?

Yep. Most of the time we just don't ever maximize
what are best clients are willing to spend with us.

So how can you apply this?

Let's say that you've had 100 people do business
with you in some fashion.

The best 5 might be the ones who buy everything
you sell...training, nutrition, supplements...you
name it.

But they also would be referring like crazy, lining
you up speaking engagements and maybe even
hooking you up with corporate deals.

So how do you know who those 5 are?

You don't.

So you need to offer upsells to everyone.

You need to ask for referrals from everyone.

You need to build relationships with everyone.

You need to make everyone raving fans.

Because you never know who might ultimately
account for 50% of your inc.ome.

This applies online too.

Chris McCombs and my buddy Bedros Keuilian
have put together a great video on how you can
get more clients and customers...and how you
can maximize what they spend with you.

Here's the link:

http://www.marketannihilator.com/video3.html

Tons of great info. And pretty funny too ;)

Talk to you tomorrow,

Pat

Fitness Consulting Group

PO Box 1539
Elizabethtown, KY
42702-1539
US

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