clients Jason Brown and Pamela MacElree
yesterday and the topic turned to lead generation.
I want to share with you what I shared with them:
Most people aren't willing to do the work.
Most people sit back and wait for prospects to
come their way.
If they do anything it's a call here, a networking
event there and the periodic request for referrals
because their hoping their clients will do the
work they're not willing to.
If you want to be successful - it's simple.
Don't be like most people.
If you want to sell more training, you need more
prospects.
If that means more phone calls, more speaking
engagements, more networking events and lots
more hustle - so be it.
Heck - as I type this I just got an email from Greg
Justice saying that after working on a corporate
fitness deal for 12 months he finally closed it - and
it's the biggest of his 25 year career.
You gotta ask yourself - are you willing to work
on something for 12 months to reap the rewards?
Are you willing to do the stuff most people aren't?
Do me a favor, instead of Twittering (or is it Tweeting),
Facebooking, emailing and checking out YouTube for
most of the time you could spend networking, speaking
and just plain hustling - dedicate some focused time
every day to doing the stuff most people won't do.
I'd be willing to bet you'll grow your business more in
the next 12 weeks than you have in the past 12 months
if you do.
Dedicated to your success -
Pat
P.S. - If you want more advice that is guaranteed
to grow your business, check out Alwyn & Rachel
Cosgrove's 55 Fitness Business Strategies for Success
at:
http://www.tinyurl.com/55Strategies
Fitness Consulting Group
PO Box 1539
Elizabethtown, KY
42702-1539
US
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