looking beyond their own list and traditional
marketing to see the opportunities that joint
ventures present.
Big mistake.
If that's you - You're missing out on marketing
to Other People's Customers - and you're leaving
a lot of mon.ey on the table.
Think about all the other businesses that probably
serve your target market...
- Shoe stores
- Athletic apparel stores
- Fitness Equipment stores
- Health food and nutrition stores
- Dry cleaners
- Hair salons
- Day Spas
- Tanning Salons
- Bridal Shops
- Restaurants
That's just the tip of the iceberg...
All these businesses market to more or less the same
customers. Do you think what you offer would be of
benefit to their customers?
I'd hope so.
Joint venture marketing is about creating a special
offer and getting the business with the related
product or service to present the offer to their
customers in a way that is a win-win for both of you.
Here's an example of how it might work:
You might consider allowing a local salon to give
away gift certificates for a fr.ee month of your
bootcamp as a premium. This way the salon benefits
by offering their customers a valuable fre.ebie
and you benefits by gaining exposure to new prospects.
So start brainstorming who you can approach and work
with...I'll be back tomorrow with tips on how to get
other businesses to work with you.
Dedicated to your success -
Pat
P.S. - Greg Justice still has a few spots available
in his next session of his Corporate Bootcamp
Course...the same one that helped Donovan Owens
land a 60K Corporate deal. Probably worth you
checking out...
http://corporatebootcampsystem.com/
Fitness Consulting Group
PO Box 1539
Elizabethtown, KY
42702-1539
US
If you no longer wish to receive communication from us:
http://autocontactor.com/app/r.asp?ID=1042596816&ARID=0&D=
To update your contact information:
http://autocontactor.com/app/r.asp?c=1&ID=1042596816&D=
No comments:
Post a Comment