Anti-Marketing At It’s Finest

Over the last couple of weeks we've had twelve
(12) inquiries about business coaching.

You know what?

We don't even market business coaching.

In fact, we took the business coaching page
off of the Fitness Consulting Group site.

So how do we get inquiries about something
we're not even trying to sell?

Two reasons I'd guess:

1. Relationships.
2. Overdelivering.

100% of the inquiries have come from TIC
members, former coaching clients and customers.

We've built relationships with these 12 people
and really tried to over deliver to them (and you
too.)

Because of this, they came to us when they wanted
more assistance. Hopefully, for them we've become
their trusted fitness business resource.

Hopefully you're doing the same thing with the
people that you currently and previously work with.

When they need help with anything fitness related,
they come to you first.

There is no one thing that you can do to make
this happen - but my suggestion to you is to
treat every interaction you have with your
network as if you want them to view you as
their trusted fitness resource.

Dedicated to your success,

Pat

P.S. - If you want to develop a business that
produces these types of raving fans, you should
check this out:

http://www.fitnessbusinessrevolution.com

Fitness Consulting Group

PO Box 1539
Elizabethtown, KY
42702-1539
US

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