Are You Using What You Have?

Yesterday, Holly and I went and had lunch with
our good friends Chris & Kara Mohr.

You want to talk about two incredibly sharp &
successful fitness pros - that's the Mohrs.

Not surprisingly, the conversation turned to
business and we talked a little about a couple
of the things Chris & Kara have going on - a
membership site and several DVDs.

Perfect.

They're doing a great job of leveraging what they
already have.

They create a lot of content for their bootcamp
members and the other projects they are involved
in - a membership site is an ideal way to leverage it.

With the DVDs, we just talked about the best way
of bundling them and funneling the customers into
the membership site.

Just another way of leveraging what they have (or will
have.)

Like I said - perfect.

My suggestion to you is to do what we did yesterday...

Every few weeks sit down with a colleague and
brainstorm ways to leverage the assets you currently
have.

I've said it a lot this week - there is gold hiding in your
business.

It's up to you to find it.

But I'm going to give you some help - check out
my latest blog post here:

http://www.PatNickandJim.com

Have a great weekend!

Pat

Fitness Consulting Group

PO Box 1539
Elizabethtown, KY
42702-1539
US

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